Franchising is one of the most cost-effective and productive ways to expand your business. Whether you’re looking to add a new restaurant to an existing one in Wigan or you want to expand to other parts of the country, it can be expensive to fund it all yourself.
Franchising allows you to take on partners who will follow your model and help grow your business and your brand, making it even more visible and successful. Some of the most popular chains on the high street today operate a franchise model, including MacDonald’s.
Benefits of Franchising Your Business in Wigan
The big benefit of franchising is that it allows you to expand with lower capital investment. The person who takes on the franchise will operate it as their ‘own business’ and will provide some investment to get started. The benefit for them is that they have access to a proven strategy that is likely to work rather than having to build a new business from the ground up.
Because they are investing in your business, they are likely to be more motivated and add value to your brand. Done well, franchising allows for rapid growth and expansion that should increase revenue and profits for your Wigan business.
Why Work with a Franchise Consultant
It’s important if you are considering this option for your business that you find a franchise consultant covering Wigan.
Franchising can be a complicated business, whether you want to open one or two outlets or even go national. A franchise consultant can help prevent you from making mistakes:
- Is the business ready? The first thing a franchise consultant covering Wigan can help you with is deciding if your business is prime for expanding in the first place. This will include looking at your business model and how it can be replicated, along with your branding and other processes, by another person in a different location.
- Getting the franchise ready: There is a lot of paperwork and documentation to organise when creating a franchise. It’s not just the processes that the new franchisees will need to follow and carefully documenting these, but also putting together a sales & marketing programme that is likely to attract the right partners.
- Finding the right franchisees: While there are many steps to creating a franchise, undoubtedly the most important is how you find franchisees. Picking the wrong person can severely damage your business and this is where a franchise consultant covering Wigan can really earn their money.
A franchise consultant does not perform a sales role. They are there as a personal coach, guiding you through all the processes and helping you to avoid some of the common pitfalls. Their job is not to take charge but to be there when you need advice and help guide you in the right direction.
Find a Franchise Consultant Covering Wigan
If you think your business is now ready and you are searching for a franchise consultant covering Wigan, contact the Franchise Specialist today to find out how we can help.